The first step in seeking a higher place in Google search results is to create a Google+ account for your business.
This will provide more recognition for your brand and credibility with both a local and international audience. Google+ allows your business information to reach more people and creates networking opportunities that may be missing when using other social media tools.
With this “Google My Business” tool, your business can utilize Google maps, Earth, and search. When you are trying to reach out to local Ottawa consumers, your appearance in these searches will boost your local profile and make it easier to be found, both online and in person.
With G+ you are able to network with a wide variety of people and connect with them through Google Calendar, Drive, and YouTube. Having access to multiple tools across the platform will help you engage more directly with potential customers. Utilizing these tools effectively can strengthen your local presence and expand the reach of your brand, ultimately driving traffic to your website and improving your business.