The first step in running an ad campaign on Google is figuring out what goals you have and what budget you have to achieve those goals.
The experts at Salient Marketing in Ottawa understand the complexity of running a marketing campaign, and we will do our best to help you clarify your goals and set a realistic budget. We do the hard work when it comes to managing your marketing campaign. We will analyze the current trends, the best keyword phrases for your industry, the timing of each ad, and the overall effectiveness of your marketing goals. This allows us to manage a budget properly, so your funds don’t run out before your goals are met.
Our AdWords specialists are well-versed in what it takes to stay on budget and keep your marketing campaign on track. That’s why Salient Marketing was the first Canadian firm in Ottawa to receive an AdWords certification. This recognition shows our commitment to leading the industry in AdWords campaigns.
Our Method for Securing Success
Salient Marketing has partnered with Google successfully for many years, which allows us to understand exactly what it takes to succeed on the platform. We bring an intimate knowledge of the Ottawa region to our campaign strategies, which means that your business receives expert advice on the type of local market you are hoping to reach. We know exactly what it takes to maximize the effectiveness of your campaign without going over budget.
A targeted approach:
Our strategy employs proven techniques for keyword optimization and demographic targeting when using the Pay-Per- Click method.
Budget Optimization:
This is one of the most important aspects of a successfully managed campaign. We use our expertise to maximize every marketing technique applied to your ad to ensure that you get the best return on your investment.
Proper Keyword Usage:
Effective SEO requires more than just including the right keywords. It also entails making sure the wrong keywords are removed from your content. Useless keywords can hurt your campaign as much as great keywords can help it.
Let the AdWords experts at Salient Marketing bring your Ottawa online marketing campaign to the next level. An effective ad campaign has a direct result on your bottom line. For more information, contact us today!