Use heading tags appropriately

Welcome to your guide on the best practices for search engine optimization (SEO). We will be covering how you should use heading tags.

Use heading tags to emphasize important Text

Unlike HTTP headers or the <head> HTML tag, heading tags are intended to create a sense of structure to users reading a page. With six different options for sizes, heading tags go from most important to least important, or from <h1> up to <h6>.

These heading tags are used to differentiate meaning between sections of text. For example, a large text heading may indicate something that is especially useful to readers of the page. It can also be used to direct attention to the following section to let users know what type of content is going to follow. These heading indicators will allow users to navigate the page more easily.