The Importance of a Verified Google My Business Profile

Google My Business is the perfect tool to help your business get noticed by your audience in the immensity of Google search results. Launched in 2014, GMB makes it easier to bring your clients to your doorstep. It unifies the information available about a specific enterprise in all Google platforms, including search and maps. In… Continue reading The Importance of a Verified Google My Business Profile

Why You Should Work With an SEO Agency for Your Business

Businesses should work with an SEO agency if they do not fully understand SEO strategies that produce results. To find a good SEO agency, the business should carry out research to establish if the agency has the expertise and experience. Identifying the right company will help a business meet its objectives such as higher Google… Continue reading Why You Should Work With an SEO Agency for Your Business

How a Small Business Can Be Converted Into an Internet Marketing Machine

Businesses can no longer solely rely on outbound marketing strategies such as radio, television and newspaper ads. Businesses are now utilizing inbound internet marketing strategies to get new customers and to maintain the existing customer base. Telemarketing and direct mail may prove to be expensive and less effective. What are the steps that small businesses… Continue reading How a Small Business Can Be Converted Into an Internet Marketing Machine

Techniques to Optimize Your Website for Local Search

Business owners running a store-front service or offer a service for a specific geographic area will want to focus their marketing efforts in staying on top of local web traffic. Majority of marketing efforts are designed to be more global in nature and may not help your local business at all. There are a few… Continue reading Techniques to Optimize Your Website for Local Search

Work With The Best SEO Agency Improve Website Ranking

Business websites will find it difficult to maintain their search engine rankings since search engines keep changing their algorithms. To maintain their strategic ranking positions, businesses need to work with the SEO Agency to develop an effective SEO strategy to ensure that the website appears on search results and gets increased traffic. The websites have… Continue reading Work With The Best SEO Agency Improve Website Ranking

Top 5 Advantages of SEO

Even with near dramatic changes to the digital landscape, search engine optimization (SEO) still remains an important and effective online marketing strategy. The following are the five most important benefits of SEO in online marketing. Increased Traffic: SEO helps your web pages to achieve top positions in search engine results. These top positions help your… Continue reading Top 5 Advantages of SEO

Rank Your Websites Higher Through Search Engine Optimization

Millions of people search the internet every hour using specific words called keywords. Search engine optimization is, therefore, the process of helping business owners get higher ranking on search engine results through the use of relevant keywords and in effect attract more traffic to their websites. Salient Marketing will help improve the ranking of your… Continue reading Rank Your Websites Higher Through Search Engine Optimization