Why online reviews matter

You know generally that online reviews are important for your business, and you may even know that they are becoming more imperative every day. But with all the day-to-day business priorities you manage, how important are they, really, for you? Answer: A lot. A great info-graphic just came out on this topic with some great statistics to… Continue reading Why online reviews matter

Optimizing Twitter Content for Mobile

Mobile Twitter users want quality tweets such as company promotions, product reviews and directions. Those who use mobile Twitter don’t have much time to waste on poor tweets with no links, photos or valuable content. The better the content, the more users will be engaged.  Author: A. Sarna Source: Innovation Insights

Three Social Media Mistakes to Avoid

One common mistake is focusing on how many fans you have on your Facebook business pages rather than the quality of your community. If you have a large number of followers on your social media, you need to make sure they are constantly talking about and sharing your content with their connections, otherwise it won’t… Continue reading Three Social Media Mistakes to Avoid

Social Media #FAIL

Twitter Tip: Don’t Auto-Connect Your Facebook And Twitter Accounts Twitter has made it deceptively easy to connect your Twitter account to your Facebook account, but don’t be fooled. It’s usually not a good idea. Twitter and Facebook are two distinct networks with two distinct sets of etiquette and norms. Posting all of your tweets to… Continue reading Social Media #FAIL