Working with Titles

Welcome to your ultimate SEO guide. We will discuss what search engine optimization is and how the right titles can make all the difference on the pages within your website.

Each title tag is meant to tell users and search engines exactly what to expect when they visit your page. Each page should have a distinctive title and the <title> tag should be placed in the HTML document within the <head> tag.

Page title contents are displayed in search results

The title tag is one of the first things a user sees when your page appears in search engine results. It will most likely be in the first line of the results and will be bolded if the user typed those specific words in the query. This helps a user determine your site’s relevancy.

Depending on the search engine, your homepage title may include identifying information about your business, such as a physical address or your main services.