Search Engine Optimization or SEO is the process of ranking your website on search engines like Google, Bing and Yahoo. It includes all activities that contribute to getting your website found.
The only purpose of SEO for local businesses is to acquire new customers. Having a local SEO plan will make potential clients who live or work close to your business to find you by the services and products you offer, especially if the customer does not know your name. When people use search engines to look for local services and products, they probably do not know who to use or are looking for alternative options. These are real customers with real intent. That is why local SEO is crucial for your success.
Salient Marketing is the oldest and most experienced company in Ottawa, providing Search Engine Optimization services. We have a proven track record and can show you many strategies and customer successes. If you want to win, we have to right formula for success.
We don’t offer any packages. WHY? How can you buy an SEO package when you are going up against competitors who may spend real time, money and effort to be the top Google referrals?
We are masters of local SEO results. That is because we always start with a comprehensive analysis of your website and your competitors. You have to know what they are doing, so you can determine the minimum level of effort required for you to be #1.
At Salient Marketing, we want to start your SEO program with a solid foundation and build upon that for years to come. We don’t offer short term plans and promises because our experience shows that they do not work. You will only dominate a market if you are persistent and strategic. The moment you stop doing that, someone else will take your place.
With our local SEO program, we will help you achieve quantifiable results and new customers.
Talk to us today if you are looking to improve your rankings on Google. We’ll help you tailor a SEO solution specific to your business. At Salient Marketing, we do not use a cookie cutter approach… we don’t sell SEO packages. The moment you start talking to us, you will see the difference between our agency and others. Start a conversation with us by calling us at (613) 627-3926 or emailing us at service@salientmarketing.com
SEO
What is SEO?
Search engine optimization, or SEO, is the process that maximizes the probability of increasing traffic from free, organic, editorial, or natural search results on search engines like Google, Bing, or Yahoo.
Benefits of SEO
You want your business to rank as high as possible in various search engines. That means having the right keywords and phrases on your site.
Industry Stats
Effective marketing takes into account the frequently changing nature of SEO and stays on top of new algorithms, trends, and strategies to ensure proper optimization.
SEO 101
The frequently changing nature of Google algorithm updates, keyword targets, and digital marketing guidelines makes keeping SEO relevant an ongoing challenge.
Best Practices
The techniques described in this section will maximize the crawlability, indexation and readability of the content on your website.
Our SEO Service
Search engine optimization, or SEO, is the process that maximizes the probability of increasing traffic from free, organic, editorial, or natural search results on search engines like Google, Bing, or Yahoo.