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Why online reviews matter

Online Reviews Salient Marketing
You know generally that online reviews are important for your business, and you may even know that they are becoming more imperative every day. But with all the day-to-day business priorities you manage, how important are they, really, for you? Answer: A lot. A great info-graphic just came out on this topic with some great statistics to share here.

  • 75% of reviews posted on review websites are positive.
  • 95% of unhappy customers will return to your business if an issue is resolved quickly and efficiently.
  • 71% agree that consumer reviews make them more comfortable that they are buying the right product/service
  • 70% of people consult reviews/ratings before purchasing.
  • People are 63% more likely to purchase a product from a site if it has product ratings and reviews.
  • Customer reviews create a 74% increase in product conversionLet’s work on your reviews! Call us